Exhibit participation at AAPT National Meetings can be one of the best marketing tools you ever use - it's certainly one of the most cost effective options for generating new leads, interacting with current customers and introducing new products or services. Booth activity can get a big boost from pre-meeting promotion. This is especially true when attendees have limited time in their schedule to visit with vendors. Let the attendees know that you are going to be there; give them a good reason to visit your booth and offer something for stopping by. Your best bet is a multi-faceted approach that contains as many of the following as possible.
Promote your participation in the AAPT Meeting Exhibition by placing an ad in the AAPT Meeting Program or a banner on the Program APP. This requires a fairly small investment and advertising in the Meeting Program is a highly targeted approach for attendees only.
Promote excellence in physics education through Corporate Partnerships. If you are seeking ways to increase your corporate visibility and impact the future of science education, there is no better or convenient opportunity than a sponsorship at an AAPT National Meeting. Sponsorships start as low as $500. Contact firstname.lastname@example.org for more information.
Use of Registration List
Each exhibitor will receive upon request one pre-conference and onepost-conference roster, containing the email address of those registered for the AAPT meeting at which you are exhibiting. Each emaillist is to be used once to promote your booth, product or commercial workshop before the meeting and once for a final follow-up within thirty days after that meeting.
Shared Book Exhibit
A popular activity at AAPT meetings is the Shared Book Exhibit and Great Book Giveaway. Book publishers who are unable to exhibit are offered an opportunity to have their textbooks and posters displayed at minimal cost. This raffled giveaway on the last day has become an integral part of the meeting. During AAPT's last meeting, more than 1,200 attendees stopped by the Shared
In an effort to provide a 'hands-on' forum for exhibiting companies, AAPT schedules workshops designed to give exhibitors a unique selling tool to enhance the presentation/sale of products and services. To increase the resources available to our members, we invite companies producing materials useful to science educators to present workshops at the National Meetings. This is an opportunity to direct sales to those people most interested in your company's products and services.