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Location:
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SS Ballroom F |
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Date:
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Tuesday, Aug.2 |
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Time:
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2:15 PM -2:25 PM
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Author:
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Dean Baird, Rio Americano High School
916-607-9104, dean@phyz.org
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Co-Author(s):
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None
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Abstract:
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In good times you should advertise, in bad times you must. As the son of an advertiser and a marketer, I have always valued advertising as a recruitment tool. As a high school physics teacher, I have been motivated to maintain or increase my "market share" each year. I have used "dog and pony shows," personalized direct mail campaigns, and a variety of flyer and poster designs. I will detail the relative efficacy of the various campaigns and share specific designs and slogans I have used over the years.
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Footnotes:
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http://homepage.mac.com/phyzman/NTW/flyers.html
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